Aug 27, 2020

HGTV: Fairy House Edition…

I’ve been running by this fairy house every week, since about June (?). It started as just an unadorned piece of cardboard, with a couple grey rocks nearby. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I’m not sure if it’s one person’s project and they keep adding more to it, or if people just run by and drop of brightly painted rocks, or what. (And it definitely must have been replaced at some point, because it’s rained a LOT this summer. Either that, or it’s fairy magic.) ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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At any rate, it’s been a consistent bright spot on my route this summer—even when it was plain and boring and didn’t have all this decoupage. And lord knows, we need all the bright spots we can get these days.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Thank you, fairy house creator, for creating something cool for strangers.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Thank you, whoever took the time to paint these rocks and place them so intentionally. This house’s curb appeal is on point.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Thank you, trees, for making weird knotty holes that look like the female reproductive system.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Thank you, fairies. Hope you’re safe.

Samantha Pollack

About Sam

Samantha Pollack is  a Positioning Strategist & Copywriter who creates powerful brand personalities and compelling marketing copy for service providers, creatives, BIPOC women, AuDHD folks, activists, queers, weirdos, and other smart people.

She's known for her ability to truly capture my clients' voice and craft messaging that makes THEIR clients feel seen, safe, and excited AF to get to work.

Sam believes the most important asset in your business is your audience’s trust, and is working to build a new marketing paradigm rooted in honesty, kindness, and slowing the f*ck down—while making (and paying) sustainable wages. 

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