May 25, 2021
How To Say NO
So, let’s talk about saying no.
Honestly? It sucks.
It’s exhausting to continually have to opt out of things “everyone else” has no problem with. Piling into a hotel room with 3 other people to save money? Great! Driving back Monday morning and having a work call that afternoon? No problemo!
But nobody’s talking about how HARD it is to say no. The ‘no’ flag gets waved around as an emblem of empowerment, a not-so-subtle 🖕🏼 to anyone who dares to ask you for something.
The message is that your happiness matters more than anyone else’s—and anyone who feels guilt or uncertainty about saying no, is a sissy. (cough cough patriarchal bullshit cough cough)
Saying no isn’t enough—you have to say no *unapologetically*. You have to say no without feeling even a tiny bit bad about it.
I’m fed up with this low-level pressure to stop caring about how other people feel.
We’re made to feel silly for caring, like we’re “doing it wrong,” because if we were doing it “right,” then other people’s reactions wouldn’t get to us so much. We’re supposed to float through life on a hazy cloud of bliss and gratitude, never letting anyone’s ‘low-vibe’ energy pierce our bubble.
Fuck that.
If you say no to something because you know you’ll end up hyperventilating on the bathroom floor, that’s absolutely the right call.
If someone in your life is disappointed about that and wishes you weren’t so sensitive, then that’s understandable too.
And if their feelings affect YOUR feelings, and then YOU feel guilty and also wish you weren’t so sensitive—
Well then, congratulations, you’re a human person.
Saying no sucks and it’s super hard. Letting people down also sucks, and if you’re an empathetic person, it won’t ever, ever feel good, even when you know beyond a shadow of a doubt that you’re doing the right thing.
So…
1. Yes, we need to get more practiced at saying no…
2. But that doesn’t mean it won’t still suck, because it will.
Here are some templates to help make it a tiny bit easier.

About Sam
Samantha Pollack is a Copywriter & Creative Director who works with ethically minded, mission driven businesses who are actively trying to reshape our culture (and possibly tear down the patriarchy). She’s also the founder of The Highly Sensitive Business Owner, a 12-week online program that helps HSPs & neurodivergent business owners create healthier, more sustainable systems in their work.
Sam also writes about feminism, privilege, pop culture, entrepreneurship, the creative process, and whatever else is on her mind. She currently lives in Asheville, NC.
Emails for cult thought leaders.
(Personality included.)
Want to learn how to craft emails that inspire action and engagement WITHOUT the “tried and true” (cough: patriarchal) norms we’ve all been taught?
I’m doing it, and I can show you how to do it, too.
(But sometimes, I also like to write about the books I’m reading, or the creative process, or the entrepreneurial experience, or why I hate Steve Jobs, or how I met my BFF. I’ll send you emails like that, too.)
*Just kidding. It’s only an email list.
Books. Cats. Rants. Drawrings.
(and every couple months or so, an unexplained absence 🤷🏻)