Aug 15, 2021

Morning Routine Hacks ;)

Image text: Every piece of content we create is a tiny bit of culture making. -SamWant to know my top 5 hacks for a more productive morning?

#1: Do whatever you want in the mornings.

#2-5: See #1. 😝

Celebrity entrepreneurs looooove to share their ascetic Morning Routines with others—but is this helpful advice, or holier-than-thou virtue signaling?

Is it a real “day in the life” or is it just shaming people who like to sleep?

*Everything* we share on social media has to be viewed with this kind of analysis. We are not responsible for the moment-to-moment choices of others, true, and we cannot control how people respond to our content.

But we ARE responsible for what we put out there.

Every piece of content we create is a tiny bit of culture making. So, what is the culture we want to create?

And how might our messages inadvertently create a culture of “us” vs. “them,” of exclusivity, of leaning into our unearned privilege instead of dismantling inequality?

Intention in this case does not matter, especially because of the inherent distance and anonymity built into these platforms.

s/o to Maggie Patterson for coining the term “Celebrity Entrepreneur” (as far as I know) and educating people about what that is. And to Kelly Diels for her writings & work around the process of culture making.

Samantha Pollack

About Sam

Samantha Pollack is  a Positioning Strategist & Copywriter who creates powerful brand personalities and compelling marketing copy for service providers, creatives, BIPOC women, AuDHD folks, activists, queers, weirdos, and other smart people.

She's known for her ability to truly capture my clients' voice and craft messaging that makes THEIR clients feel seen, safe, and excited AF to get to work.

Sam believes the most important asset in your business is your audience’s trust, and is working to build a new marketing paradigm rooted in honesty, kindness, and slowing the f*ck down—while making (and paying) sustainable wages. 

Emails for cult thought leaders.

(Personality included.)

Want to learn how to craft emails that inspire action and engagement WITHOUT the “tried and true” (cough: patriarchal) norms we’ve all been taught?

I’m doing it, and I can show you how to do it, too.

(But sometimes, I also like to write about the books I’m reading, or the creative process, or the entrepreneurial experience, or why I hate Steve Jobs, or how I met my BFF. I’ll send you emails like that, too.)

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*Just kidding. It’s only an email list.

Interested in working together?