Blog

Tell us what you really think, Sam.
(OK, I will.)

The Midnight Library by Matt Haig

The Midnight Library was not what I expected it to be. I had a vague impression of something like Erin Morgenstern’s The Starless Sea—a sweeping, honey-colored literary fantasy—but it was quite a quiet and intimate little book. I should also tell you, I cried my eyes out. This is a book about the multiverse theory…

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Feminist Copywriting: An Introduction

Oh hi, it’s just lil’ ol me with an unpopular opinion and a mini-intro to Feminist Copywriting and Marketing Frameworks… 👋 First… Manipulative writing is shitty writing. But, at the start of my copywriting career, most (if not all) of my clients were familiar with and expecting tactics like: scarcity, urgency, fucktons of content, NLP,…

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Working with Other People’s Teams

Working with Other People’s Teams (OPTs) as a Highly Sensitive Business Owner can be… trying. To say the least. Most of the time, you’ll have your own processes for delivering your services, onboarding and offboarding your clients, and how you work with them throughout. But every once in a while, they’ll have their own way…

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Signal Boost—3 Accounts to Follow

It’s time for the Cult of Personality™ #SaturdaySignalBoost, where I pick an awesome BIPOC-owned Instagram account to showcase so you can go follow them, too. 🎉 I do this roughly once a month—you know, in all the “regular” history months 🙄—and this month I’m intentionally featuring a few accounts whose mission is to support rest and…

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Emails for cult thought leaders.

(Personality included.)

Want to learn how to craft emails that inspire action and engagement WITHOUT the “tried and true” (cough: patriarchal) norms we’ve all been taught?

I’m doing it, and I can show you how to do it, too.

(But sometimes, I also like to write about the books I’m reading, or the creative process, or the entrepreneurial experience, or why I hate Steve Jobs, or how I met my BFF. I’ll send you emails like that, too.)

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*Just kidding. It’s only an email list.

Interested in working together?